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Latina Feminist Media Studies

Angharad N. Valdivia


Latina feminist media studies addresses the intersectional themes of gender, ethnicity, nation, and media in relation to that recently constructed category of Latina/os, i.e., a segment of the US population of Latin American origin (→  Identity Politics ). As such, this category both differs from, and overlaps with, “Latin American,” as many US Latinas experience transnational lives through personal travel and migration, enduring family and community connections, and media consumption of both US and Latin American cultural forms. In media studies, there is a strong corpus of research about this subject, with a range of scholarship from Chicano and Puerto Rican studies of film and performance. Falling between “black/Afro-American media studies” (→  Black Feminist Media Studies ) and “media studies” (which tends to center on whiteness), Latina feminist media studies explores the production, consumption, content, and effects of media from perspectives that foreground gender and ethnicity (→  Feminist Media Studies, Transnational ). Fregoso's (1993) and Valdivia's (2003, 2005) work on the production of media – at the individual, organizational, and institutional levels of analysis – demonstrates that most mainstream media production remains in the hands of white, male producers (→  Media Production and Content ). The rules that govern the production of media, as well as the values ... log in or subscribe to read full text

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