Full Text

Anime

Anne Cooper-Chen


Extract

The term “anime” is abbreviated from the Japanese word animēshon , which in turn is a direct transliteration of the English word →  animation. Comprised mainly of TV series created in Japan, anime features distinctive characters, long-running storylines, and unique aesthetics (→  Cartoon ). As Japan's most visible export, anime and related products – manga , toys, action figures, and →  video games – challenge the worldwide dominance of and serve as an alternative to US popular media (→  Comics ). Starting as a major influence in about 1995 and abetted by the Internet, Japanese pop youth culture has spread not just to the US, but also to western Europe, East Asia, and Latin America. About a quarter of the Cartoon Network's programming features anime, from Adult swim 's Dragon ball and Inuyasha to children's shows like Pokemon and Yu-Gi-Oh . Stylistically, Mamoru Oshii's Ghost in the shell inspired in part the Matrix trilogy, while Quentin Tarantino's Kill Bill films feature anime-style segments (→  Cinema ). By the 1990s, the US anime market was worth about $500 million annually. With even mainstream chain stores selling anime, by the mid-2000s, sales rose to close to $1 billion, not counting related merchandise. (Translated manga alone rose from $50 million in sales in 2000 to $140 million in 2005 in North America.) However, to put US sales in perspective, consider ... log in or subscribe to read full text

Log In

You are not currently logged-in to Blackwell Reference Online

If your institution has a subscription, you can log in here:

 

     Forgotten your password?

Find out how to subscribe.

Your library does not have access to this title. Please contact your librarian to arrange access.


[ access key 0 : accessibility information including access key list ] [ access key 1 : home page ] [ access key 2 : skip navigation ] [ access key 6 : help ] [ access key 9 : contact us ] [ access key 0 : accessibility statement ]

Blackwell Publishing Home Page

Blackwell Reference Online ® is a Blackwell Publishing Inc. registered trademark
Technology partner: Semantico Ltd.

Blackwell Publishing and its licensors hold the copyright in all material held in Blackwell Reference Online. No material may be resold or published elsewhere without Blackwell Publishing's written consent, save as authorised by a licence with Blackwell Publishing or to the extent required by the applicable law.

Back to Top