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Part IV: Specific Applications
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Introduction to Part IV 13. Oil Industry Crisis Communication 14. Educational Crisis Management Practices Tentatively Embrace the New Media 15. FEMA and the Rhetoric of Redemption: New Directions in Crisis Communication Models for Government Agencies 16. Effective Public Relations in Racially Charged Crises: Not Black or White 17. Public Relations and Reputation Management in a Crisis Situation: How Denny's Restaurants Reinvigorated the Firm's Corporate Identity ... log in or subscribe to read full text
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